The model leads with in-depth consumer insights to develop innovative marketing solutions that reach hearts and minds within a converging consumer landscape.
Within this unique model, our Branding and Persuasive Content Development Team use a proprietary process called The 4th Dimension™, an engaging holistic approach that reveals new ways of connecting brands and consumers at their core.
Culture 
Language 
Borders 
The contribution that our work makes has built strong clients, passionate employees and positive industry relationships. Our independence means innovative thinking with an enterprising spirit that keeps us nimble while allowing us to work side-by-side with other marketing communication partners.
Over the years our entrepreneurial spirit has made us the leading independent MARCOM group serving the U.S. and Latin America. Along the way, we have created a legacy of many firsts by making our clients the priority and by staying true to our mission.
To view our history, click on our Timeline
Everyone at San Jose Group posses it. It flows through their passion, talent and life’s work. We encourage everyone on staff to take charge and “own it” for the client and their personal achievement. All of our staff is groomed to balance creative thinking and analytical rigor. At the end of the day, it’s all about tangible results and growth
With over three decades and 45 categories of experience, SJG and its divisions were marketing pioneers within the multicultural communications industry and over the past decade have evolved to specialize in complex market communication solutions.
Over this period and through our best-practice solutions we have compiled a vast digital reference library that allows us in-depth insights into the new consumers of today.
We helped build the road to “Total Market” communications strategies. Our ability to recreate ourselves and evolve with today’s ever-complex and growing consumer landscape explains why we have endured.
Being part of this landscape and fully understanding business environmental changes has opened new revenue opportunities for many of our clients.
SJG’s imagination is expressed through an elevated level of originality, vision, and creative excellence inspired by the pursuit of fresh innovative ideas.
When clients need to get a complex marketing program started, turned around or taken to the next level, they choose SJG because of who we are, where we’ve been and what we’ve achieved.
George L. San Jose is the President and Chief Creative Officer of The San Jose Group (SJG). A seasoned adman, George specializes in brand and creative strategy development. The agency he leads focuses on lifestyle and behavioral marketing solutions providing brand strategy, message development, persuasive content and ideation across digital, social and advertising channels. As a true visionary and entrepreneur at heart, George founded SJG in 1981 to help brands reach new complex markets. Recognizing the evolving U.S. consumer landscape over the years – and that today’s consumers are more complex and diversified than ever before – George has been on the forefront of the emerging trend to develop creative content that is lifestyle and behavioral centric. Passionate about the power of creation, he developed the agency’s holistic marketing approach, Convergent Marketing Solutions, which discovers new ways of connecting brands and consumers to their core purpose through the application of “Global Truths.” George leverages decades of experience in overseeing the creative and strategic direction for the agency’s clients. His motto is, “If you can imagine it, we can create it.” He has developed consumer engagement tools that consistently deliver results for his clients while providing award-winning marketing communications. His relentless pursuit for innovation, strategic and convergent solutions have translated into a little over $7.5 billion in incremental sales for SJG clients and has earned the agency hundreds of creative awards and recognition from industry leaders and peers.