The San Jose Group Develops The ‘God’ Campaign for Hispanic Christian Churches Association

CHICAGO (May 01, 2001) — The San Jose Group announced the launch of its “God Campaign” for the Hispanic Christian Churches Association (HCCA).  The campaign, which includes print, radio, television and interactive advertisements, is targeted to the Hispanic market and will run until July 23, 2001.  The television spots will run as PSAs nationwide with an […]

Census Reveals Potential Of Hispanic Market

CHICAGO (April 12, 2001) — After analyzing recent Census 2000 reports, The San Jose Group today announced its assessment of what the Census findings mean to its clients. In 1990, Hispanics numbered 22.4 million, or nine percent of the total population. According to Census 2000, there are now 35.3 million Hispanics making up almost 13 […]