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San Jose Group Wins Presitigious 2006 Effie Award

CHICAGO (June 8, 2006) — The San Jose Group‘s “El cerdo es bueno” campaign earned a 2006 Bronze EFFIE Award as the best Hispanic marketing program of the year. The campaign increased pork consumption among Hispanics despite their initial misconceptions about pork’s health benefits and quality. The EFFIE Award, sponsored by the New York American Marketing Association, is […]

The San Jose Group Appoints Agency Veteran To Lead Account Services Teams

CHICAGO (March 20, 2006) — The San Jose Group has announced the hiring of marketing veteran, Jim Legg, as account services director. Legg brings over a decade of progressive expertise in integrated strategic marketing planning, as well as seasoned advertising agency leadership. “Jim has an impressive command of strategy development and systems and procedures,” said George L. […]