OUR SPACE
In two short days, Americans will be chowing down on turkey, mashed potatoes, yams and possibly some pumpkin pie (if they have room, of course). Nostalgia and traditions are inherent to the Holiday season, so to propel you into the Holiday spirit, we’re offering two “oldie but goodie” Thanksgiving ads that are sure to get…
At the 59th International Festival of Creativity in Cannes France, agencies from around the world gathered as media judges dissected their creative work and granted the best of the best awards, making them Grand Prix Lion winners. From commercials to innovative designs to promotions (to name a few), only the most inspirational and influential pieces…
Guess who’s back, back again, the Bulls are back—tell a friend! With the excitement of the Chicago Bulls kicking off their 2012-2013 season (without Derrick Rose) at the United Center against the Sacramento Kings last night, they pushed out an integrated marketing campaign entitled, Chicago Basketball. The campaign taps into the heart of how Chicago relates…
For our Two for Tuesday, we’re posting two advertisements that challenge our perspective of bullying and stereotyping. Just as cancer affects almost everyone in some way, everyone is impacted by bullying—even Justin Bieber has something to say about it. Our constitution tells us we all have the right to life, liberty, and pursuit of happiness;…
I had heard about it, seen the hype, noted the obsession – but to be honest I didn’t get it. Last night, with the season premiere of the third installment of AMC’s The Walking Dead, I finally was awakened. First it was vampires. I saw twenty minutes of the first Twilight movie and had to…
Looking for a little more creativity from advertisers and their product placements? Earlier this week, Target released the first two installments of its new short film series, Falling for You, on the company’s website. This isn’t just a typical short film—it’s the ultimate product placement. All props from clothes to fashion accessories to make up and home/office furnishings right…
Ever wonder how we can see the deceased again? This year, we’ve seen legends come “back to life” in various forms. As a fan of “throwing my twos up,” I was thrilled to see the west coast rap legend, Tupac Shakur, resurrected for one last time this past April in the form of a Hollogram…
I have always been amused by Axe commercials, but at the same time I have always argued that they lack emotional merit. Are they funny- yes. Are they mildly ridiculous- absolutely. But again, will the average viewer feel any sort of the connection to the commercial when it’s over – probably not. But for once, finally, Axe released something that goes…