Maria Miyares Joins SJG as Senior Account Group Director
CHICAGO – (February 15, 2005) The San Jose Group announced today the hiring of María Miyares as senior account group director. Miyares brings with her over fifteen years experience developing and implementing Hispanic integrated marketing communications plans and advertising programs.
“We are pleased to add Maria to our expanding account services team,” said George L. San Jose, president and COO of The San Jose Group. “We welcome the strong leadership and management experience that she brings and look forward to tapping into her extensive industry knowledge to better serve our clients.”
Prior to joining The San Jose Group, Miyares was charged with running the Chicago office of La Agencia de Orci. In this role, her team was responsible for the management and service of the agency’s local clients, including Allstate Insurance Company. Previously, Miyares led the development of marketing and advertising plans for a variety of clients including Target Stores and Peoples Energy as a Hispanic Market Consultant for her family-owned consulting business, Clemente Miyares Group. Miyares began her career at UNIMAR Advertising where she gained extensive experience in developing results-driven Hispanic marketing and advertising campaigns for clients such as Jewel Food Stores and Ameritech.
Miyares earned a Bachelors of Science degree in Psychology from Loyola University. She is fluent in both English and Spanish. Incorporated in 1981, The San Jose Group is a consortium of marketing communications companies specializing in reaching the Spanish-speaking Americas. Headquartered in Chicago, the Group’s expertise, services and resources transcend domestic and international markets. More information about The San Jose Group can be found at http://www.thesanjosegroup.com.