The First Female Colonel Sanders: How Casting Reba affected KFC

KFC chose Reba McEntire to be the first woman to play the iconic role of Colonel Sanders in their ad campaign running from January to April of 2018.   Although KFC insists this was a political move, and the spokesperson for KFC claims that they “have always maintained that anyone, male or female, who embodies […]

Two Holiday Ads for Tuesday

In the United States, avoiding the holiday spirit is impossible; as soon as the clocks strike midnight on Thanksgiving, the winter winds shift our focus towards the consumer-driven holidays. This Two-for-Tuesday, let’s take a look at two of this year’s noteworthy holiday ads. These spots artfully use music–a festive holiday time staple–to advertise their products. […]