Two for Tuesday: Racism and Celebrity Endorsements Gone Wrong

If the Donald Sterling scandal has done anything, it’s once again exposed that brands who associate with controversial public figures, especially when the controversy involves racism, are flirting with disaster. When TMZ released the recording of Sterling making 15-minutes worth of racist banter, several brands cut their ties with the team he owns. Sterling, who was banned from the NBA for […]

Trending News Monday: NBA Investigates LA Clipper’s Owner

As we approach May, sports fans have a plethora of things to cheer for: the NBA and NHL playoffs have begun; the MLB is in full swing, the NFL draft is around the corner and the World Cup follows in June. The buzz surrounding professional sports has increased as well. Despite an impressive comeback by […]