Two for Tuesday: By Popular Demand

“The customer is always right.” For anybody who has worked in a customer service job of any type, that is probably the most infuriating motto in the English language. By and large, though, it’s also true. Keeping customers happy is key to protecting a brand’s image and ensuring customer loyalty, so while it may make […]

WISDOM.APPLIED WENDESDAY: MIXING BUSINESS WITH PLEASURE ON FACEBOOK

With 1.19 billion users ranging from preteens to grandmas, Facebook is the undeniable king of the social networks. Facebook recently introduced Facebook at Work as a way to increase consumer engagement and acquire even more data by offering companies the opportunity to create their own Facebooks. They are headed towards becoming the next corporate social […]

Wisdom.Applied Wednesday: Millennials are Scarfing Down theSkimm

Very few Millennials get their daily news from an actual newspaper. Only 4% of 14-30 year-olds use newspapers as their primary news source, with most Millennials gravitating to news websites, social media and word of mouth as their primary news sources. Unfortunately, the fact that many young people are not inclined to sit down with […]

Funny Friday: “It’s October 3rd”

“On October 3rd he asked me what day it was…it’s October 3rd” Just about every Millennial will be making (or already has made) this joke today, in honor of the much-loved 2004 comedy Mean Girls. What was once just a regular day in October is now celebrated as unofficial Mean Girls Day, so in honor of October 3rd, […]

Funny Friday: “It’s All Right ‘Cause I’m Saved by the Bell”

Time out! This past Wednesday marked the 25th anniversary of the first episode of Saved by the Bell, “Dancing at the Max.” Cue the Millennial sighs (hey, 20-somethings and 30-somethings can be nostalgic). While some teens today may have different reactions to the iconic ‘90s series, Millennials have a special place in their hearts for […]

Funny Friday: Mighty Morphin Power Rangers Revisited

Twenty years ago, something epic happened: the Super Sentai brought the world of Angle Grove, Zordon and, most importantly, the Mighty Morphin Power Rangers to television. Speaking on behalf of the majority of millennials, thank you for that. The Power Rangers were so hot, they were “too hot to handle” in the ’90s. But between […]

Throwback Thursday: Best Old School Children’s Toy Ads

Before I became interested in the advertising business but after I’d grown out of the demographic for children’s television networks, I flipped to Cartoon Network or Nickelodeon during a commercial break and was surprised when I realized that nearly every commercial shown on those networks was for a toy of some sort or another. As […]

Two Apps for Tuesday

Time for a Vine Last month, the Twitter-owned Vine app claimed the number one free Apple iOS app spot. Today, the iOS-exclusive app still sits pretty at number four. It took six months for the video sharing app to get there, but given its popularity especially on Twitter, this app has staying power (it hasn’t […]

Wednesdays with Will: Generation Y, The New Lost Generation or the Most Overexposed?

The term “Lost Generation” refers to the generation that came of age during World War I. Hemingway characterizes this generation as a completely hedonistic era of people who deem their own pleasures to be of the most important and setting out to progress at their own pace.  Though many similarities exist between the so called […]