Everybody knows that soccer, or better “futbol,” is the most popular sport in Latin America (and the world). About 3.2 billion people watched at least a minute of the World Cup in 2010. The truth is Latin Americans are fans of more than just soccer. Other common sports like baseball, basketball and volleyball are also very […]
Tag: South America
Two for Tuesday: Technology in Latin America
If the World Cup is doing one thing outside the sports arena, it’s showing that the web is alive and well in South America. Latin America is one area that has seen tremendous growth in gaining access to the Internet. Most of this growth is through the increased reach of mobile phone technology. In 2012, 98% […]
Throwback Thursday: Past Efforts Positioning Brazil as a Future Leader in Graphic Design
As a multicultural agency, we put a lot of stock in alternative perspectives on the world, especially in advertising. That’s why we were especially interested to hear the buzz around Brazil’s burgeoning graphic design industry, which is shaping up to be an influencer around the world. Shutterstock published an infographic on design trends in 2013 […]
Brought to you from Argentina: Pope Francis
As white smoke released into the open air above the Vatican, the world set its eyes on St. Peter’s Square wondering who the new leader of the Catholic Church would be. The public speculated several papal candidates from Canada’s Cardinal Marc Ouellet, to Italy’s Cardinal Angelo Scola to the Philippine’s Cardinal Luis Antonio “Chito” Tagle, […]